Memory, Tilda Swinton’s new film, will be in theaters “forever”

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Showing in movie theaters … forever? That’s how it is. That’s the circulation of the Neon distributor in the United States for the new film by acclaimed Thai filmmaker Apichatpong Weerasethakul. It bears by title Memory and has the British Tilda Swinton in the leading role. But in addition to showing off such an acting prodigy, it seems that the aforementioned feature film plans to boast the most extensive theatrical exhibition window in history.

Via The Wrap, reports come in that Neon plans to give Memory a national premiere “only in theaters” and a theatrical run that will last “forever.” For now, this could mean that the tape in question will never see the light of day in homemade formats or streaming. At least in the United States.

After its presence in festivals, the strategy to Memory It would first be premiered at the IFC Center in New York on December 26. There it will be shown for a week and then it will move to the billboard of another complex, where it will last another seven days, and so on. The idea is that the film «travel from city to city, from theater to theater, week to week» in order to build «an endless national tour» (via).

“For Memory, the cinematic experience is crucial or perhaps the only way, ”said director Apichatpong Weerasethakul, according to The Wrap. Let us embrace the darkness and dream, one at a time.

On Memory, Tilda Swinton plays Jessica Holland, a Scottish expatriate living in Medellín, Colombia, where she runs a landscaping business. One day he begins to notice strange sounds around him, at the same time that his sister lies ill in a hospital. The cast of the drama is complemented by the French Jeanne Balibar, the Colombian Juan Pablo Urrego and the Mexican Daniel Giménez Cacho.

«[La única forma de] truly paying homage to this existential gem was to build a kind of traveling movie mecca that has the ability to perplex us, “said Tom Quinn, Neon’s CEO, of the film’s eternal theatrical run.

Memory, the new film of Apichatpong Weerasethakul, had its world premiere at the last edition of the Cannes Festival. There he contended for the Palme d’Or and won the Jury Prize. It also featured at TIFF 2021 and this week it is being screened at the New York Film Festival. There is still no official date for its premiere in Mexico.

The entry Memoria, a new film by Tilda Swinton, will be in theaters “forever” was first published in Cinema PREMIERE.

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